Climate Majority Project Audience Research De-brief

Greetings,

The Climate Majority Project is hosting an open call to discuss the highlights from the audience research it commissioned 2CV to conduct at the beginning of 2023.

Existing research has identified a non-partisan 40% of the UK population who appear willing to take positive action on climate related matters, but who do not feel represented by any of the existing groups or political parties.

Climate Majority Project and This Is Agency have started a collaboration to provide further insight into how Climate Majority Project can position itself to best communicate the messages of the realities of the environmental crisis in a way that generates engagement, support and ultimately action within as broad a section of the UK public as possible.

During this call we will share the initial queries we started with and the outcomes from this first phase of audience research and insight. We hope to see you there.

The CMP Team

Meeting Details:

Wednesday, March 22 2023

Time: 3:30-5:00 GMT

zoom link